In Bringing the Rainbow,\n leading industrialist R.K Somany tells the story of how he pioneered a whole\n new industry (and its practices) and built the country’s best known\n sanitaryware brand, Hindware.The years immediately preceding and following\n Independence saw many leading Marwari mercantile families in\n Kolkata—including the Somany family—spread their wings into industry. In the\n 1960s, when the Somany family decided to build India’s first vitreous ceramic\n sanitaryware plant in Punjab, R.K. Somany, then in his early to mid-twenties,\n was put in charge of building the factory and running the company. This is an\n engaging and impactful account of R.K. Somany’s HSIL going from rank novice\n to market leader.Even though Hindware is a household name today, Somany had\n to overcome numerous obstacles: the anti-enterprise attitude in India’s\n socialist era; the harassment he had to endure during the Emergency; his\n principled stand against his products being sold in the black market; facing\n fierce opposition for printing the maximum retail price on all his products;\n and his decision to terminate the services of dealers who sold Hindware\n products above MRP. The dogged fighter in R.K. Somany also came to the fore\n when he fought and won both major battles and minor skirmishes against I.K\n Gujaral, former Prime Minister of India; Bansi Lal, former Chief Minister of\n Haryana; and two of his own brothers.In many ways, Somany’s phenomenal rise\n is a proxy for India’s post-Independence industrialisation drive. Bringing\n the Rainbow, which is filled with many professional and personal anecdotes,\n will thus be of interest to both the student of Indian business history as\n well as those who love a good story well told.