BUSINESS RESEARCH METHODS

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Business Research Methods is a comprehensive textbook designed to meet the requirements of post graduate management students. It explores the core concepts of research methods and its practice, especially in business management scenarios through numerous exhibits, solved exercises, and cases.

Prahlad Mishra is Professor at Xavier's Institute of Management, Bhubaneshwar. He has been a part of numerous national and international seminars and presented numerous research papers and articles. --This text refers to the paperback edition.

PRAHLAD MISHRA

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