Service Operations Management, 5th Edition, by Robert Johnston et al. is a market-leading text on service operations management and provides a clear understanding of how service performance can be improved in organisations. This textbook applies underlying theories to the real world challenges faced by service operations managers on a daily basis, by providing a diverse range of examples and illustrations. Each chapter provides a range of tools, frameworks and techniques designed to help your students better analyse existing operations and understand ways to deal with operational challenges. \nFeatures : \nRelevant, real world understanding of concepts \nPut theory into practice \nBacked by effective learning-design principles \nRelevant, real world understanding of concepts \nPut theory into practice \nBacked by effective learning-design principles
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